Switch to an Instagram for Business Account

Does your business keep an Instagram account? You’d be glad to know that Instagram Business Tools has already rolled out for most businesses in Australia.

If you are using Instagram, take advantage of its business tools. Here’s why:

1. You get to see your Insights right in the app on your mobile phone. You can see your account’s reach, impressions, and clicks, as well as your individual image’s engagement, reach, and impressions.
2. It is connected to your Facebook Business Page and shows essential business information, such as business type, address, etc.
3. It now has a Call-to-action button on the page itself, which allows your customers to contact you straight from the app.
4. You can promote straight from the app. Before, you can only create ads on Instagram using Facebook’s Ad Manager or Power Editor. Now, you can do it as soon as you upload an image.

Here are four easy steps from Facebook Ads Help on how to you convert your Instagram to a Business account:

1. Go to your profile and tap .
2. Tap Switch to Business Profile.
3. On the Connect Your Facebook Page screen, you’ll see all of the Facebook Pages you’re currently an admin on. Select the Page you’d like to associate with your Business Profile on Instagram. Learn more about Page roles.
4. On the Set Up Your Business Profile page, review your business’s contact information, make any changes and tap Done.

What are you waiting for? Don’t get left out!

If you need help managing your social media accounts, contact us at Wide Reach Social Media and we’ll be glad to provide you solutions!